Saving maternal and infant lives with affordable technology

ISRCTN ISRCTN25743783
DOI https://doi.org/10.1186/ISRCTN25743783
Secondary identifying numbers H14050
Submission date
23/01/2017
Registration date
31/01/2017
Last edited
27/01/2020
Recruitment status
No longer recruiting
Overall study status
Completed
Condition category
Pregnancy and Childbirth
Prospectively registered
Protocol
Statistical analysis plan
Results
Individual participant data
Record updated in last year

Plain English summary of protocol

Background and study aims
Pakistan has one of the highest rates of maternal and infant deaths in the world. A possible reason for this may be that fewer than half of these women have a skilled birth attendant, such as a doctor or midwife, present when they are giving birth. Health surveys in Pakistan have shown that around 18 percent of pregnant women develop complications in pregnancy. Complications can lead to a higher risk of illness or death of the mother and/or baby, and the presence of skilled birth attendance (SBA) is the best way of minimizing these risks. Using mobile phone voice messages (telemessaging) to provide information about the importance of SBA, as well as how women should look after themselves and their baby during pregnancy and after they have given birth could help to improve survival rates. The aim of this study is to look at the effectiveness of a telemessaging service to help improve maternal and infant health outcomes.

Who can participate?
Women in their first trimester of pregnancy living within participating areas in Pakistan.

What does the study involve?
Participating women are randomly allocated to one of five groups. Those in the first four groups receive telemessaging, which provides information about using health services, nutrition, signs of pregnancy complications to look out for and vaccination. Those in the first group receive two messages per week timed with stages of pregnancy and after giving birth, those in the second group receive one message per week without any particular timing, those in the third group receive one message per week but without timing with stages of pregnancy and after giving birth, and those in the fourth group receive one message per week plus phone balance transfers if additional information is accessed. Those in the fifth group receive traditional health communication which does not involve receiving extra voice messages. At the start of the study and after 12 months, participants complete a survey and have their medical records reviewed to see what healthcare services they have used.

What are the possible benefits and risks of participating?
Women who receive the messages benefit from receiving information and guidance during their pregnancy which could help lower the risk of death or illness for themselves and their new baby’s. There are no notable risks involved with participating.

Where is the study run from?
The study is run from King Edward Medical University and takes place in randomly chosen areas within 10 unions of 2 districts (Pakistan)

When is the study starting and how long is it expected to run for?
August 2014 to February 2018

Who is funding the study?
National Academy of Sciences (USA)

Who is the main contact?
Dr Musharraf Cyan
cyan@gsu.edu

Contact information

Dr Musharraf Cyan
Public

Georgia State University
Andrew Young School of Policy Studies
International Center for Public Policy
14 Marietta Street
Atlanta
30300
United States of America

Phone +1 404 413 0244
Email cyan@gsu.edu

Study information

Study designCluster randomised trial
Primary study designInterventional
Secondary study designCluster randomised trial
Study setting(s)Community
Study typePrevention
Participant information sheet Not available in web format, please use the contact details below to request a patient information sheet
Scientific titleAffordable technology to serve rural women across literacy barriers to save maternal and infant lives
Study objectivesThe aim of this study is to test whether health messages linked to progression through pregnancy and six months postpartum that are delivered in female voices directly to the pregnant woman by cellphone have a statistically significant effect on maternal and infant mortality.
Ethics approval(s)Susan Laury Experimental Economics Center, Shelia L. White Office of Research Integrity, Georgia State University, 06/02/2015, ref: 331936
Health condition(s) or problem(s) studiedPreventable maternal and infant mortality that occurs because of complications during pregnancy.
InterventionCurrent intervention as of 27/01/2020:
Discrepancies in the protocol and registry were corrected with a protocol revision submitted to
our IRB on 1-05-14. In the final tally, our subjects received a total of 110 messages (52 before
delivery; 52 after delivery; 6 based on symptoms and complications.
372 participating villages of 2 districts of Pakistan are randomized to one of five groups. Women
in the first trimester of pregnancy are recruited through a house to house survey for
participation in the study. Participation is voluntary and is obtained using approved and standard
informed consent procedures.
Intervention group 1: Women receive two telemessages per week timed with pregnancy and infant care stages.
Intervention group 2: Women receive one telemessage per week timed with pregnancy and
infant care stages.
Intervention group 3: Women receive one telemessage per week without any particular timing
with pregnancy and postpartum stages but in random order to mimic public media messages.
Intervention group 4: Women receive one telemessage per week timed with pregnancy and
infant care stages plus phone balance transfers if additional information accessed.
Control group: Women receive traditional health communication only.
In all groups, the treatment is applied over a period of 18 months. For the intervention groups,
the telemessaging includes general and specific guidance on hygiene and maternal and infant
nutrition, nutritional supplements, use of antenatal care and why and when necessary, monthly
pregnancy checklists for the age of pregnancy, recognition of signs of pregnancy complications (
especially pre-eclampsia and eclampsia), vaccination.
At baseline and after 18 months, a survey is carried out to record hygiene and nutrition practices,
use of antenatal care, skilled birth attendance and postnatal care. The survey also inquires about
households health outcomes especially those of the mother and the infant.

Previous intervention as of 20/01/2020:
411 participating villages of 2 districts of Pakistan are randomised to one of five groups. Women in the first trimester of pregnancy are recruited through a house to house survey for participation in the study. Participation is voluntary and is obtained using approved and standard informed consent procedures.

Intervention group 1: Women receive two telemessages per week timed with pregnancy and infant care stages.
Intervention group 2: Women receive one telemessage per week timed with pregnancy and infant care stages.
Intervention group 3: Women receive one telemessage per week without any particular timing with pregnancy and postpartum stages but in random order to mimic public media messages.
Intervention group 4: Women receive one telemessage per week timed with pregnancy and infant care stages plus phone balance transfers if additional information accessed.
Control group: Women receive traditional health communication only.

Intervention group 4: Women receive telemessaging with 78 timed messages plus phone balance transfers if additional information accessed.
Control group: Women receive traditional health communication only.

In all groups, the treatment is applied over a period of 18 months. For the intervention groups, the telemessaging includes general and specific guidance on hygiene and maternal and infant nutrition, nutritional supplements, use of antenatal care and why and when necessary, monthly pregnancy checklists for the age of pregnancy, recognition of signs of pregnancy complications (especially pre-eclampsia and eclampsia), vaccination.

At baseline and after 18 months, a survey is carried out to record hygiene and nutrition practices, use of antenatal care, skilled birth attendance and postnatal care. The survey also inquires about households health outcomes especially those of the mother and the infant.

Previous intervention:
411 participating villages of 2 districts of Pakistan are randomised to one of five groups. Women in the first trimester of pregnancy are recruited through a house to house survey for participation in the study. Participation is voluntary and is obtained using approved and standard informed consent procedures.

Intervention group 1: Women receive telemessaging with frequency of 130 messages timed with pregnancy and infant care stages.
Intervention group 2: Women receive telemessaging with frequency of 78 messages time with pregnancy and infant care stages.
Intervention group 3: Women receive telemessaging with frequency of 78 messages not timed with pregnancy and postpartum stages but in random oder to mimic public media messages.
Intervention group 4: Women receive telemessaging with 78 timed messages plus phone balance transfers if additional information accessed.
Control group: Women receive traditional health communication only.

In all groups, the treatment is applied over a period of 18 months. For the intervention groups, the telemessaging includes general and specific guidance on hygiene and maternal and infant nutrition, nutritional supplements, use of antenatal care and why and when necessary, monthly pregnancy checklists for the age of pregnancy, recognition of signs of pregnancy complications (especially pre-eclampsia and eclampsia), vaccination.

At baseline and after 18 months, a survey is carried out to record hygiene and nutrition practices, use of antenatal care, skilled birth attendance and postnatal care. The survey also inquires about households health outcomes especially those of the mother and the infant.
Intervention typeSupplement
Primary outcome measureAdoption of skilled birth attendance is measured using a survey designed for the purpose of this study and reviewing clinical notes at baseline and 18 months.
Secondary outcome measures1. Adoption of specialist care upon referral is measured using a survey designed for the purpose of this study and reviewing clinical notes at baseline and 18 months
2. Gains in health literacy is measured using a survey designed for the purpose of this study and reviewing clinical notes at baseline and 18 months
3. Vaccination rates of infants at 12 months of age is measured using a survey designed for the purpose of this study and reviewing clinical notes at baseline and 18 months
Overall study start date01/08/2014
Completion date03/02/2018

Eligibility

Participant type(s)Patient
Age groupAdult
SexFemale
Target number of participants1556
Key inclusion criteria1. Pregnant women
2. In the first trimester of pregnancy
3. Within the randomly chosen areas within 10 unions of 2 districts of Pakistan
Key exclusion criteria1. In the second or third trimester of pregnancy
2. Non-pregnant women
Date of first enrolment01/05/2015
Date of final enrolment30/10/2016

Locations

Countries of recruitment

  • Pakistan

Study participating centre

King Edward Medical University
Nelagumbad
Mayo Hospital Road
Lahore
54000
Pakistan

Sponsor information

Georgia State University
University/education

33 Gilmer St SE
Atlanta
30302
United States of America

Website http://www.gsu.edu
King Edward Medical University
University/education

Nelagumbad
Mayo Hospital Road
Lahore
54000
Pakistan

Phone +92 42 99211145
Email info@kemu.edu.pk
Website http://kemu.edu.pk
Georgia State University
Not defined

Funders

Funder type

Charity

National Academy of Sciences
Government organisation / Universities (academic only)
Alternative name(s)
U.S. National Academy of Sciences, NatlAcad of Sciences, United States, National Academy of Sciences, The National Academy of Sciences, The U.S. National Academy of Sciences, NAS
Location
United States of America

Results and Publications

Intention to publish date30/06/2020
Individual participant data (IPD) Intention to shareYes
IPD sharing plan summaryAvailable on request
Publication and dissemination planPlanned publication in a high-impact peer reviewed journal in 6 months.
IPD sharing planThe datasets generated during and/or analysed during the current study are/will be available upon request from Dr. Musharraf Cyan (cyan@gsu.edu)

Editorial Notes

27/01/2020: The interventions have been updated.
24/01/2020: The intention to publish date has been changed from 30/09/2017 to 30/06/2020.
20/01/2020: The intervention has been changed and the plain English summary updated accordingly.
18/07/2017: Added intention to publish date.